LeadSquared is a complete customer acquisition platform for businesses. It combines the features offered by both CRMs as well as Marketing Automation software, and thus brings your Sales and Marketing teams on the same page.

Lead Capture Automation

1. Responsive Landing Pages – Increase your traffic to lead conversion with mobile responsive landing pages.
2. Website Widgets – Generate more leads from your existing website traffic using website widgets.
3. Seamless Lead Capture – Seamlessly capture leads from all your sources – inbound email, online campaigns, phone calls, website, chat, lead generation websites and more.

1. Drip Marketing – Engage and sell round the clock with drip marketing and trigger based emails
2. Segmentation – Segment your contact lists for lead nurturing based on lead scores, behavior, geography or any useful variable.
3. Personalization – Create and retain mindshare of your leads and customers by sharing personalized content and offers using email and SMS.

1. Automated Lead Scoring – Identify your prospects with the highest potential for conversion with automated lead scoring.
2. Behavioral Insights – Empower your sales to close deals faster with powerful behavioral insights and detailed activity history for every lead.
3. Sales Funnel – View your leads across various stages in sales cycle and monitor lead engagement at each stage.

1. Lead Engagement Index – Get quantified engagement insights for any segment or group of leads.
2. Marketing Insights – Deep insights on campaigns & lead sources driving qualified leads for your business.
3. Sales Insights – Get clarity on factors that drive your revenue. Lead sources, sales people, product & service offerings and more.

1. Lead Tracking – Manage and track all your leads till they convert.
2. Email Integration – Generate more leads from your existing website traffic using website widgets.
3. Lead Qualification – Stop wasting time on junk leads by qualifying them.
4. Lead Distribution – Assign leads to relevant sales team based on geography, industry etc.
5. Sales Automation – Leave repitative sales task to sales automation.
6. Sales Tracking – Get a tight grip on your sales process.